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Privacy Policy

Effective date: 2 July 2026

HP AI Academy ("we", "our", "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website https://hpaiacademy.com.

1. Who we are

HP AI Academy is the umbrella website for HP's AI learning initiatives. For questions or concerns about this policy, you may contact us at education@hp.com.

2. Information we collect

We do not collect or store personal registration details (such as name or email) from third-party learning platforms such as edX. These are managed directly by those platforms under their own privacy policies (see edX's Privacy Policy).

When you visit our website, we may collect:

  • Technical data: IP address, browser type, operating system, device type
  • Usage data: pages visited, time spent, clicks, referring URLs
  • Cookies and tracking technologies: see Section 5

3. Legal basis for processing (GDPR)

We process your data under the following legal bases:

  • Legitimate interest: to improve site performance and user experience
  • Consent: for non-essential cookies and analytics tools
  • Legal obligation: to comply with applicable laws and regulations

4. How we use your information

We use collected data to analyse website traffic and usage patterns, improve content and user experience, monitor site performance and security, and share programme updates via the website. We do not use this data to identify individuals unless required by law.

5. Cookies and tracking technologies

We may use cookies to enhance your browsing experience. These may include:

  • Essential cookies: required for basic site functionality
  • Analytics cookies: help us understand user behaviour
  • Third-party cookies: from services such as Google Analytics

Where non-essential cookies are used, you will be prompted to accept or reject them via a cookie banner. You can also manage cookies through your browser settings.

6. Data sharing and third parties

We do not sell or share personal data. Usage data may be processed by trusted service providers (e.g., hosting, analytics) under strict data protection agreements.

7. Data retention

We retain only the minimal technical data necessary for analytics and security. Data is anonymised or deleted when no longer needed.

8. Security measures

We implement reasonable safeguards to protect data, including encryption of data in transit, access controls and secure hosting, and regular security audits.

9. Your rights

Depending on your location (including under the GDPR and CCPA), you may have the right to access your personal data, request correction or deletion, object to or restrict processing, withdraw consent at any time, and lodge a complaint with a supervisory authority. To exercise these rights, contact us at education@hp.com.

10. Children's privacy

Our website does not knowingly collect data from children as defined by local law without the previous consent of their parents or legal guardians or as otherwise permitted by applicable law. If you are a parent or guardian and you believe we have inadvertently collected information from your child or used/shared information from your child through our products and services without your consent, please contact us and we will remove the data to the extent required by applicable law.

11. Updates to this policy

We may update this Privacy Policy periodically. The latest version will always be available on this page, with the effective date clearly indicated.

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